Wednesday, August 26, 2020

Marketing communication mix Assignment Example | Topics and Well Written Essays - 2750 words

Advertising correspondence blend - Assignment Example The current investigation would concentrate on coordinated promoting correspondence as an arrangement of advertising which connects the correspondence work with the segments of showcasing and it targets illuminating and convincing possible clients to purchase products and ventures. Notwithstanding the advancement components of advertising, the incorporated promoting correspondence blend may utilize online apparatuses in the building up an unmistakable message and passing it to the shoppers with the goal that they can be convinced to buy and utilize a particular item or administration. Finne and Gronroos state that the item inside the promoting blend is the merchandise or administrations that an organization gives. In advertising correspondence, organizations target making attention to the buyers of the items on their accessibility and characteristics. The cost speaks to the expense of the items and this incorporates explicit highlights of the cost, for example, limits. The cost of an item impacts the ability of the clients to buy and expend a decent or administration. Inside the showcasing blend, the spot speaks to where the customers can get the item to fulfill their requirements while advancement is the way toward educating buyers concerning the item utilizing different systems to persuade the shopper to perchance and utilize the great or administration. Thusly promoting correspondence blend is the advertising of a company’s administrations and products to the shoppers with due contemplations of the Ps in showcasing in light of the fact that they are firmly related in deciding the achievement of the advertising technique when all is said in done. Hughes and Fill (2007, p. 55), declare that incorporation of promoting correspondence blend implies that the perspectives and segments of the advertising blend are consolidated or joined with the goal that the showcasing correspondence transfers a solitary message to the customers. Lee and Park (2007, p. 222), clarifies that promoting correspondence blend is important in light of the fact that when various messages are conveyed to clients, they become befuddling and as results the notoriety of the brand of an organization is harmed. Joining in the promoting correspondence blend can be outlined by an organization which utilizes a similar logo, messages and pictures in al correspondence media, for example, papers, TV and retail location. This consequently exhibits the significant job of advertising correspondence blend in building the brand of an organization inside the objective market through the joining of the messages imparted to the customers. With the appearance of present day innovation and its wide application in advertising different products and enterprises, it must be incorporated to make it corresponding to the more extensive advancement blend. Keller (2001, p. 829) says that the requirement for coordination of the advertising correspondence blend is required by the intelligenc e abilities of showcasing media which is an attribute of correspondence by means of the web by means of the web based life. This shows there is a need to orchestrate the customary showcasing approaches with the new media. In addition, incorporation of showcasing endeavors empowers an organization t arrange different correspondence drug

Saturday, August 22, 2020

The Best IB Chemistry Books, Reviewed

The Best IB Chemistry Books, Reviewed SAT/ACT Prep Online Guides and Tips To get An in IB Chemistry SL/HL and a 7 on the test, you should utilize the best examination materials for your learning style. In this article, I will audit some IB Chemistry SL/HL books to assist you with narrowing your pursuit. Note: I'm just including IB Chemistry Books from 2012 or fresher. I don't suggest concentrating with more seasoned books as they in all probability don't relate to the latest IB Chemistry schedule. Who Should Use This Article? This post is for IB Chemistry understudies who are need to do well in the homeroom and on the IB Chemistry SL/HL test. In case you're searching for a book that will assist you with packing for a couple of days before the IB test, any of the books we notice beneath will work for you. Be that as it may, in case you're hoping to pro the test, it's ideal to pick a book that will help supplement what you realize in class. In the event that that is your objective, you should pick the book cautiously. Ensure you're picking an examination book that accommodates your remarkable needs! Top IB Chemistry SL/HL Books I’ve split the best IB Chemistry books into a couple of classes to assist you with settling on your choice: Best Textbook: This content is our general champ. It's the best book to assist you with learning all through the school year, regardless of your qualities or shortcomings. Best Study Resource for Quick Learning During the School Year:This is our top proposal for all understudies to ace subjects rapidly. Best Study Guide for Mid-Scoring Students:This content gives more top to bottom clarifications to the individuals who need somewhat more assistance understanding the material. Best Value Study Guide:This book will give you the most blast for your (constrained) buck. Book to Avoid:This book comes up short on the entirety of the material you have to succeed. Best IB Chemistry Textbook IB Chemistry Course Book: 2014 Edition: Oxford IB Diploma Program Cost on Amazon: about $58 Depiction: This is the go-to course book for IB Chemistry SL/HL. The Oxford University Press is the main distributer planning straightforwardly with the IBO to make their books, which implies they better understand what the IBO needs you to realize and what they will anticipate that you should know for the IB test. They're additionally ready to make the most reasonable practice IB Chemistry issues. Masters: Grown legitimately with contribution from the IBO Top notch clarifications Sensible practice questions Composed intelligently, with training coordinated all through Cons: This course reading is intensive in its inclusion of the prospectus, yet it won't assist you with finding the best examination strategy for your learning style. It The most ideal route for you to read for IB Chemistry may not be spread to cover! Tragically, this book doesn't give clear direction on how best to tweak its substance for your necessities Doesn't contain study systems or test techniques More costly than different aides Best Study Guide for Mid-Scoring Students IB Chemistry Study Guide: 2014 Edition: Oxford IB Diploma Program Cost on Amazon:about $34 Depiction: This is the go-to IB Chemistry Study Guide when you have restricted time to contemplate. Likewise distributed by The Oxford University Press, this examination manage supplements the IB Chemistry Course Book referenced previously. This book separates subjects into fathomable segments, with pictures to help concrete ideas. Additionally, IB Chemistry test planning material is incorporated to ensure you exceed expectations on the IB Chemistry test. Aces: Grown straightforwardly with the IB Great substance Reasonable practice issues and test material Sorted out intelligently, with training coordinated soundly Extremely intensive for the individuals who need some additional assistance notwithstanding their course reading/class addresses Cons: This book is better for carefulness and not generally excellent for tweaked prep More costly than different aides Best Study Resource for Fast Learning Throughout the School Year IB Chemistry (SL and HL) Examination Flashcard Study System: IB Test Practice Questions Review for the International Baccalaureate Diploma Program (Cards) Cost on Amazon: about $44 Portrayal: Flashcards are a decent report alternative for IB Chemistry since there are numerous points of interest to remember. These cheat sheets help separate the subjects into sensible segments, with the goal that you can without much of a stretch retain significant data. Not at all like the Oxford University Press, this organization doesn't work with IBO, however they utilize the IB Chemistry schedule to ensure they spread all subjects. These cheat sheets are an extraordinary asset to use for concentrating during the school year for your in-class IB Chemistry tests. You can concentrate just on the appropriate cheat sheets for each test. Despite the fact that there are no IB test practice questions, these cheat sheets are still useful for test audit since they spread center ideas. Since the greater part of the IB Chemistry test questions request that you rehash retained realities, (for example, requesting that you choose â€Å"Which explanation about reactivity is correct?†), these cheat sheets are an extraordinary instrument to assist you with getting a 7 on your test. Professionals: Created utilizing the IB Chemistry prospectus Gives an excellent substance survey Separates enormous subjects into little sensible parts Sorted out by subject, making it simple to assist you with retaining consistently, not only for the IB test Cons: Doesn't offer guidance on the best way to utilize the cheat sheets to examine. I urge you to utilize our cascade technique These cheat sheets simply have space for brief clarifications. In the event that you don't comprehend a subject, you should allude back to another asset to help concrete comprehension. More costly than different aides Best Value Study Guide IB Chemistry Notes by Vincent Keat Standard Leveland Higher Level Cost on Amazon:About $19 Portrayal: What I love about these books is that they are subject explicit. These notes were composed after the IB Chemistry SL and HL schedule. They contain completely worked models on every subject and are a perfect asset for test arrangement all through the school year just as for the IB Chemistry test. Masters: Created utilizing the IB Chemistry schedule Top notch content audit Completely worked instances of every subject Generally modest Cons: Doesn't contain full practice tests Doesn't contain study procedures or test systems Book to Avoid IB Chemistry (SL and HL) Examination Secrets Study Guide: IB Test Review for the International Baccalaureate Diploma Program (Mometrix Secrets Study Guides) Cost on Amazon:about $50 Portrayal: This investigation manage for IB Chemistry covers the center subjects of the schedule including some training inquiries for paper 1 (the different decision segment of the test). Notwithstanding, it doesn't audit any of the choices (tried on paper 3 of the IB Chemistry test) or incorporate any training for paper 2 inquiries. Geniuses: Centered survey of IB Chemistry center themes Incorporates practice inquiries from paper 1 with itemized answer clarifications Incorporates test tips and procedures Cons: Costly contrasted with different materials Missing survey of the alternatives, which mean â… of the IB Chemistry test Missing survey of paper 2 inquiries, which mean â… of the IB Chemistry test This book is too costly to even think about spending cash on when it is missing â… of the material expected to prevail on the IB Chemistry test Other (Free) Study Resources While these are extraordinary examination helps, we realize they can be entirely expensive. Find other free IB Chemistry study assets in our IB Chemistry Study Guide.Also, look at our article on where to discover IB Chemistry past papers to assist you with rehearsing for the test. What’s Next? Get familiar with IB Chemistry by checking outthe complete IB science prospectus. Attempting to make sense of what extracurricular you ought to do? Get familiar with partaking in Science Olympiad, beginning a club, accomplishing humanitarian effort, andjoining Student Government. Reading for the SAT? Look at our total manual for the SAT.Taking the SAT in the following month? Look at our manual for packing. Not certain where you need to head off to college? Look at our manual for finding your objective school.Also, make sense of your objective SAT score or target ACT score. These suggestions depend exclusively on our insight and experience. In the event that you buy a thing through one of our connections, PrepScholar may get a commission. Need to improve your SAT score by 160 or your ACT score by 4? We've composed a guide for each test about the best 5 techniques you should use to have a taken shots at improving your score. Download it with the expectation of complimentary at this point:

Thursday, August 20, 2020

37 Tips for Writing Emails that Get Opened, Read, and Clicked

37 Tips for Writing Emails that Get Opened, Read, and Clicked Do you find it a challenge getting subscribers to open, read and click your emails?You spend a lot of time writing what you believe is a great email, you double check the grammar to make sure that there are no typos and other silly mistakes, craft what you believe is a clever subject line for your email, and then with a satisfied smile on your face, you click on the send button, waiting confidently to see an increase in page views, sales, or whatever you wanted to achieve by sending the email.After all, email is touted to be the most effective form of advertising, right?Unfortunately, things do not go as you expected.The surge in sales, page views, or subscriptions that you were expecting does not materialize.Checking your email stats, you realize that majority of your subscribers did not even open the email you sent.Among those who did, only an even smaller portion of them read it to the end and clicked-through as you wanted them to.Realizing that your subscribers are not reading an d clicking through your emails can be greatly disappointing. However, if you have experienced this, you are not alone. Majority of marketers are struggling with the same problem.Actually, emails not getting opened is a pretty common occurrence.For a minute, I want you to think about your non-work related email. How many emails are sitting unread in your inbox?I’m willing to bet there’s a bunch of them, and the reasons that made you not to open these emails are the same reasons why your subscribers are doing the same to your emails.However, just because your emails are not being read does not mean that you need to give up on your email marketing efforts. Email still provides you with a vast market and an awesome opportunity to market your products and services.Email has become a very influential channel of communication in this rapidly globalizing world.By the end of this year, email users are projected to rise up to 2.9 billion globally.Approximately 100 billion emails are sent to audiences in the world â€" a number that is expected to double by the end of 2020 according to research conducted by the Radicati group from 2015 to 2019.Currently, email marketing is among the top sources methods used for Business to Business communication.Studies have also revealed that 86% of business executives use email when communicating with their clients and for major business reasons. 59% of business managers and leaders acknowledge email marketing as their most effective medium for revenue generation.The above stats show that email is an important marketing tool, and therefore, you should not get tempted to ditch email marketing just because your subscribers have not been reading and clicking through your emails.What you should do instead is to learn how to write emails that get opened, read and clicked.Of course, this requires you to do something more than just writing an email and sending it out to your subscribers.You need to employ some tactics and strategy.To help you with this, we have compiled for you 37 tips that will increase the likelihood of your emails getting opened, read and clicked.TIPS FOR CREATING A CONNECTION WITH YOUR SUBSCRIBERSOnce again, I want you to think about your email inbox.Are there emails that you that you look forward to receiving? More importantly, do these emails come from your friend or some corporation? Easy to answer, right?You look forward to emails from your friends than you do to emails from some random corporations.You want your subscribers to anticipate your emails just like you do your friend’s.This means that you have to approach your email list just like you do your friend. You need to build a connection with them just like you have a connection with your friend.Below are some tips to help you build such a connection and get your subscribers looking forward to your emails.1. Treat Your Subscribers Like You Would Your FriendWhen sending out emails to your subscribers, you don’t want to come across as a big corporation seeking out click-throughs. You want to come across as a friend.This means that you need to drop the corporate sound and look and instead adopt the same kind of conversational and respectful tone you would use with a friend.Interact with your subscribers like you would with a friend, with the aim of building a trustworthy relationship with them.2. Personalize Your EmailsStop calling them subscribers. This only enhances the corporate tone. It shows that the email is a broadcast message addressed to many people without caring about who they are as individuals.What you want to do in this case is to personalize the email with your recipient’s name.This makes them feel special, like you are writing that email to no one else but them.This adds a more personal touch to the reader. Emails with a personalized subject line are 22% more likely to get opened, according to Khalid Saleh, founder of Invesp.3. Sign Off With Your NameSigning off the email with your own name allow s the email to come across as more personal. It also shows that you have nothing to hide.Compare someone who signs off their emails with “Head of Marketing, Company XYZ” to another who signs of their emails with “Kev, Company XYZ.”The second sign off is more personal.The reader knows that they have this friend named Kev who emails then on a particular day and tells them something of value. With time, they will start looking forward to Kev’s email.4. Add ValueDon’t just siphon your reader’s energy by always asking them to sign up for something or click through an ad. Offer something in return too.Give them information that is helpful to them without necessarily asking for something in return. Like a real friend.5. Give Them an Actual BenefitOffer them a reward for being a faithful subscriber.This could be a discount or something for free. Research shows people love free stuff, and using the word “free” in your email will increase the chances of your email being read .6. EmpathizeYour friends need to know that you share in their struggles.Show your clients that you understand the struggles they are going through, and that they do not need to go through these struggles alone, which is why you are offering your help.7. Don’t Waste Their TimeOnly send an email when you have something useful to say.Don’t clutter their inboxes with unnecessary messages. Remember, you also do not like such emails.If they realize that your emails only come to waste their time, your emails will start finding their way into more and more spam boxes.8. Be HonestLike the saying goes, honesty is the best policy.Don’t overpromise when you cannot deliver. Give them realistic gains of what you are selling. With time, they will look to you as a reliable source and might even encourage their friends to subscribe to your email listing.9. Don’t Be WeirdYou do not want to be that creepy friend from whom you run away.While personalization is good, don’t mention your subscr iber’s name too often; it will sound like a script. While using their name once or twice gives the email a personal touch, using it too much will come across as creepy.TIPS TO GET YOUR EMAILS OPENEDYour subscriber has seen your email.However, it is not the only email in their inbox, so what gets them to open yours when there are several other emails competing for his or her attention?In addition, Gmail Tabs have made it harder to make you visible, depending on the tab in which your emails fall.Emails that land in the primary tabs currently have a 22% rate, whereas those that fall in the promotions tab have an open rate of 19.2%.In this section, let us take a look at tips on how to improve the chances of your emails getting opened.10. Nail Your Subject Line A smart way to beat Gmail at their game is by having a subject line that catches your audience’s attention. Research conducted by Business to Business community shows that 47% of your recipients will open your email based on t he subject line.The same study showed that 69% of them report the email as spam because of the same. Sending emails with subjects also promises marketers an opening rate of 8%.A subject line is like a headline; it grabs your audience’s attention.Even on an article, only the catchy headline will get the most viewership. Think of the rules that follow headlines because they are equitably consequential.Here are some tricks you could have on your sleeve when crafting that subject line and get your email rate increasing.11. Keep it Short and SweetGet straight to the point. The number of characters on your subject will most definitely impact your open rate. On average, subject lines usually have 44 characters.Most email experts recommend a 60 characters subject line, which is generally the optimum for most providers like Yahoo and Gmail. Shorter subject lines have proven to be more compelling rather than long ones.They are also more mysterious and can pique your recipient’s curiosity more than their counterparts.12. EmojisIn a world where everyone communicates with emojis, you do not want to be the only one who does not.Adding emojis to your subject line draws your audience’s attention, brings a personal touch and friendliness and ultimately increases your open rate.Emojis range from funny and trendy ones to conservative ones â€" trademark symbols, copyright and registered ones. They will convey an idea to your recipients, engage them, and evoke an emotion, thus increasing the likelihood of the email getting opened.13. Think MobileDid you know that 81% of Americans own a smartphone? This is crucial as many of your recipients open their emails on their phones. Source: Movable InkAccording to a study done by Movable Ink, mobile phones are the most popular email reading environments. The research shows that 65% of your recipients open their emails on their mobile devices.Google on the other hand reports that 75% of its Gmail users open and access their emails via their phones.Therefore, when crafting your subject line, ensure that it fits well with the mobile email display.Tip: Beware that most email clients will display up to 33 characters on mobile, though it might vary depending on the device.14. Try Out New ThingsDon’t always stick to the old way of doing things. Go against the norm and try out something new with your subject lines. You will never know what works and what doesn’t if you don’t try.15. Catch Their AttentionCatch your readers’ attention with emotionally charged, and powerful words which will make your line stand out amidst the clutter of emails.16. Be SimpleSimplicity usually beats cleverness every single time. Make sure your email subject is simple, clear, and specific.17. Learn From OthersSubscribe to other email listing and get to know how they write their subject lines.Especially those whose emails you open regularly. You might learn something new that will help you in the long run.TIPS TO INCREASE YOUR READ RATESo now you got your subscribers to open your e-mail.How do you get them to read what you have written?18. Avoid Automated GreetingsForget the automated addresses as your audience is well acquainted with them. Try something warmer and less, mechanic. You could say, “Greetings from Cold London!” or add a dash of humor in the greetings. This makes it more personal and friendly.19. Show UrgencyIf you want to call your subscribers to a particular action, the best way is to convey urgency in your message.While you don’t want to pressure your recipients, you want to compel them to deal with your email immediately. Something like “Only Two Days Remaining” might work.20. TimingEma il marketing is reliant on your email scheduling. Think of times when your subscribers are most likely to read your emails. This can be done by conducting email testing.A study by Campaign Monitor showed that the highest read rates are reported on the weekends â€" preferably Saturday and Sunday with the lowest being reported on Thursdays and Tuesdays.The study also showed that people mostly read their emails when they arrive at work and before they leave the office.A small percentage also checks them before they sleep. Read rates are high after lunch too.21. State the PurposeWhy are you sending this email? Don’t waste a lot of time before telling your recipients why you are sending the email.The earlier they know the reason behind the email, the more likely they are to continue reading â€" if you provide a good reason.22. Keep it ShortYour subject line is not the only thing you need to keep short.Remember your clients do not spend all their time going through emails. Long emails w ill deter your recipients from reading and might bore them to death.You want to keep them interested.23. Take Advantage of the Preview TextThis is the line that your subscribers will even before they open your email. It’s the second part of your email that you should consider apart from your subject line â€" the preview text supports your subject line.This is an opportunity you do not want to waste as it will pique the interest of your recipients.While some email clients might not offer the preview text, others like Gmail will highlight the first sentence of your body as the preview text. Use it to grab your reader’s attention.24. Segment Your ListYou ought to have done a quick analysis of your audience and should be aware of their likes and interests. This will make help make your content relevant to them.If you have a diverse audience, you could segment them by their industry or purchase.This way, you will be able to interact with your recipients at a closer level and send the m more relevant, focused, and specific content.25. Take Care of Your Email DesignMake sure your email design can fit all screen sizes.If your emails are too wide, your recipients will find it difficult to follow through your email and quit reading altogether. If your email is long, use subheadings to improve readability.26. Promise Some BenefitIf people know from the very onset that they will get some benefit from reading your email, they are more likely to read it to the end.27. Use NumbersNumbers make a person confident of what they are consuming and make the information appear more accurate.For instance, an email that talks about “how to make an extra $1000 on the side” is more likely to get read than one that talks about how to “make more money on the side.”28. Make them CuriousYou want to entice your audience. Seduce them. Share information that piques their curiosity.They will want to know more about what you are purporting. This is especially true for new reports.Lean ing towards controversy has also proven to be an effective way of making people curious.29. Instill Fear of Missing Out (FOMO)This works every single time. If you show your recipients that they are the only ones who haven’t tried out something and accompany the claim with evidence of people it has worked for, then you are on your way to getting that email read.30. Keep TestingKeep testing your email marketing tactics to see what techniques and results result in higher read rates. Conducting A/B tests is a good way of doing this.HOW TO INCREASE YOUR CLICK-THROUGH RATELow click-through rates have bad implications for your business â€" fewer leads, fewer sales, fewer subscriptions, and so on. This in turn decreases your earning potential.In this section, we will familiarize you with tips on how to boost your email click-through rate so you can increase your leads and improve your sales.31. Understand that Click Rates Vary and are Not Very HighDigital marketing pros usually contend th at a 10% click rate is a positive sign, but evidence shows that many email listings do not get any close to that rate.For example, sports emails happen to have a 7.5% click-through rate which is the highest. Legal emails, on the other hand, are lowest with a 1.05% click-rate.Therefore, don’t beat yourself up if you don’t achieve double digit click-through rates.32. Improve Your Open RateIf you do not have a high open-rate, you will get an even lower click-through rate. If people are not opening your emails, then you can bet no one is going to be clicking through.33. Use the Opt-InYou want your subscribers to give you their email address willingly.Give them a choice without forcing them to subscribe. Subscribers who gave you their email address willingly are more likely to interact with your emails, since it is already clear they are interested in your content.34. Provide Incentives for Clicking ThroughInstead of simply asking your readers to click through to your website, online shop or social pages, give them an incentive for doing so.For instance, you could say that clicking through and liking your social pages will enter them into a competition where they can win something, or will make them eligible to receive discounts, and so on. Such incentives will definitely increase your click-through rate.35. Spice Up Your ContentEven when your readers have opened and read your email, it’s the content that will drive them to click your links.Make your emails more engaging by combining text with multimedia. You can add images, GIFs, videos and thumbnails to your email.This will make the content more captivating and improve the likelihood of your readers clicking through to as you want them to.36. Make Your Emails InteractiveDon’t just share information or pass the message you want to pass and then ask your readers to click through.Instead, add content that makes the email more interactive, such as asking relevant questions and making it possible for your read ers to respond without necessarily replying to the email.37. Nail the Call to Action (CTA)A compelling call to action will win you higher clicks. If you want your readers to download an item, purchase a product, share that content on their social platforms, or click through to finish up an article, you need to ask them to do it.This is done using a nice CTA. For it to be effective, the CTA should be placed both near the top of the email and at the bottom of the email. This way, even those who do not get to the end of the email will still see the CTA.WRAPPING UPSending out emails and finding out that no one is opening, reading or clicking on them can be quite disheartening.However, with the 37 tips shared in this article, you can improve your email game and become one of the few marketers whose every email elicits the kind of response they wanted from their recipients.Remember, it’s all about treating your recipients as friends, creating a connection with them and providing them wi th value. If you keep that in mind, you are on your way to becoming an email marketing superstar.

Sunday, May 24, 2020

Demand And Supply Of Oil Prices - 2413 Words

The sporadic nature of oil prices has over the years posed as a great deal of concern to economists, investors, financiers, consumers, analysts and other relevant stakeholders. In a perfect market, the price of a commodity is an indication of the present circumstances as well as future signals that could impact demand and supply. Ordinarily, we expect prices of commodities to move in response to changes that affect demand and supply at a relatively ‘normal’ rate. When prices change drastically within a short period and consistently over time, then such market is fraught with high volatility – a typical case of the crude oil market. A sudden increase in oil price becomes a concern for the consumer as it results into a reduction in his purchasing power; thereby struggling with allocation of income among competing demands. For an investor, high price volatility increases risk associated with the investment and also creates uncertainties. High volatility will impact the macroeconomic variables in an economy including but not limited to unemployment, inflation, consumption, investment and industrial output (Ebrahim, Inderwildi et al. 2014a). This paper seeks to evaluate oil price volatility by examining the trend of oil price from 1970 to 2013. Attempts will be made to explain the causes and root factors influencing price changes. Finally, a view on whether oil price volatility is inevitable will be established. Annual U.S. Imported Crude Oil Prices Nominal vs.Show MoreRelatedDemand And Supply Of Oil Prices1152 Words   |  5 PagesCrude Oil Industry is central to United State, its future and the world economy. Demand and Supply fundamentals have traditionally determined the price of crude oil. New price drivers have emerged with time. Complexity is on an increase in the oil market, having impact on the oil prices with a variety of factors. The fluctuation of oil price has reached an unprecedented level, with the world crude oil price widely swinging per barrel over the months. The prices reflect the crude oil price swingsRead MoreOil Prices: Demand and Supply1496 Words   |  6 PagesOil Prices: Demand and Supply The demand for oil has been predicted to increase despite the high price of oil. Sources of the demand for oil continue to increase with time worldwide. As countries industrialize and develop, their oil consumption increases together with their economy. Examples of countries that have their economy growing fastest and steadily are India and China. These two countries have their economy growing and the impact their economic growth has on oil demand is great. SomeRead MoreThe Effects Of Oil Prices On The Demand And Supply Of Oil1001 Words   |  5 Pagesthe demand and supply of oil, caused by politics, business changes and cycles, and technological advances, cause oil price volatility across world economies. These factors explain the fluctuations that the global oil industry has faced since early 1990s (Aasim, 2015: 5). The economic boom between 2003 and 2008 caused an increase in oil prices, especially in oil-consuming economies such as India and China. On the contrary, petrol expor ting nations could not match the high demands for oil. Oil pricesRead MoreOil Prices: Driven by Supply and Demand959 Words   |  4 Pages1. Oil prices are almost entirely driven by supply and demand. On the supply side, OPEC seeks to control the prices by virtue of controlling the output of its member countries, which are responsible for around one-third of the worlds oil production (OPEC, 2012). That OPEC can do this is facilitated by the fact that bringing new oil production online takes a long time. Thus, by setting output on a monthly basis, OPEC can control the supply. OPECs actions have a strong influence on prices becauseRead MoreSupply and Demand - Example of Oil Price1384 Words   |  6 Pageshttp://news.bbc.co.uk/2/hi/7048600.stm Wednesday, 2 January 2008, 22:36 GMT What is driving oil prices so high? Oil prices have hit a record high at $100 a barrel. Prices have doubled from the rates seen in January 2007 and more than quadrupled since 2002. What factors are causing this unremitting increase and what are the likely consequences for consumers and the global economy? What is causing the latest price spike? This was triggered by concerns about violence in Nigeria and Algeria as well as theRead MoreThe Impact of Rising Oil Prices on the South African Economy in Relation to the Demand and Supply of New Motor Vehicles1172 Words   |  5 PagesOF CONTENTS INTRODUCTION. 1 SUPPLY VS DEMAND 2 FINDINGS 6 PRIMARY FACTORS. 7 CONCLUSION. 7 REFERENCE. 9 THE IMPACT OF RISING OIL PRICES ON THE SOUTH AFRICAN ECONOMY IN RELATION TO THE DEMAND AND SUPPLY OF NEW MOTOR VEHICLES. INTRODUCTION A continual upward trend in the price of crude oil in recent years has led to increasing concerns about its economic implications, both abroad and in South Africa. This study looks at the rising oil prices and their impact on the South AfricanRead MoreHow Oil Price Affect World Economy1292 Words   |  6 Pages1. Introduction The price of oil becomes the bone of contention recently. Oil price seems to be hitting new highs with the regularity of a metronome. It is a bad news for customers who have to pay more on it. More frightening still, this situation may get worse before it come back to normal. No one can exactly predict when the pendulum will soon swing back again since all uncertain factors existing. From the supply side of view, the OPEC is the main producer, being prepared to add or subtract productionRead MoreThe Core Concepts Of Economics1241 Words   |  5 PagesIntroduction The two factors Demand and Supply are the core concepts of economics. Demand states the quantity of a product one requires to fulfill his needs at particular price stand. On the other hand supply refers market offering of a product at specific price level. There are numerous constituents that affect the Demand of a product. For example Price, availability of alternative products in market, price of the alternative products, buyers’ income, buyers’ purchasing power parity, number ofRead MoreWhy The Price Of Filling Up Has Been Going Down1252 Words   |  6 PagesIntroduction: This article â€Å"Why the Price of Filling Up Has Been Going Down† written by Alan Neuhauser stated that back in 2012. The article analyse fighters with the Islamic State group have seized oil fields, huge swathes of territory and major cities in Iraq and Syria, threatening oil supplies. On normal situation, this is going to threaten markets as it is threaten the supply of oil. Despite of the global unrest the prices at the pump in US are currently at their lowest levels in the year ofRead MoreThe Economic Impact On The Economy995 Words   |  4 PagesOil is a huge part of everyone’s everyday life. From transportation to heating homes and businesses, oil prices are always dramatically changing due to the constant change of supply and demand. The economic impact that the price of oil has on the U.S economy continues to rise and fall due to political instability. Americans especially have a heavy reliance on oil, especially on foreign origins. The increasing price of o il has spiked large concerns and has become a major global debate. Many sources

Wednesday, May 13, 2020

How to Conjugate the Verb Camminare in Italian

Some definitions of â€Å"camminare† include: To walkTo functionTo progress What to Know About â€Å"​Camminare† It’s a regular verb first-conjugation verb, so it follows the typical -are verb ending pattern.It’s an intransitive verb, so it does not take a direct object when conjugated using the auxiliary verb â€Å"avere†.The infinito is â€Å"camminare†.The participio passato is â€Å"camminato†.The gerund form is â€Å"camminando†.The past gerund form is â€Å"avendo camminato†. INDICATIVO/INDICATIVE Il presente io cammino noi camminiamo tu cammini voi camminate lui, lei, Lei cammina essi, Loro camminano Ad esempio: Di solito i bambini camminano per andare a scuola. - Usually the kids walk to go to  school. Il passato prossimo io ho camminato noi abbiamo camminato tu hai camminato voi avete camminato lui, lei, Lei ha camminato essi, Loro hanno camminato Ad esempio: Abbiamo camminato tutto il giorno! - We walked all day! L’imperfetto io camminavo noi camminavamo tu camminavi voi camminavate lui, lei, Lei camminava essi, Loro camminavano Ad esempio: Giovanna non camminava bene, doveva appoggiarsi a un bastone. - Giovanna was not walking properly, she had to use a stick. Il trapassato prossimo io avevo camminato noi avevamo camminato tu avevi camminato voi avevate camminato lui, lei, Lei aveva camminato essi, Loro avevano camminato Ad esempio: Non avevo mai camminato su questo sentiero. - Ive never walked on this (mountain) path. Il passato remoto io camminai noi camminammo tu camminasti voi camminaste lui, lei, Lei cammin essi, Loro camminarono Ad esempio: I bambini non camminarono molto, perchà © erano troppo stanchi. - The kids didn’t walk much because they were too tired. Il trapassato remoto io ebbi camminato noi avemmo camminato tu avesti camminato voi aveste camminato lui, lei, Lei ebbe camminato essi, Loro ebbero camminato TIP: This tense is rarely used, so don’t worry too much about mastering it. You’ll find it in very sophisticated writing. Il futuro semplice io camminer noi cammineremo tu camminerai voi camminerete lui, lei, Lei camminer essi, Loro cammineranno Ad esempio: Ci camminerà ² da solo. - I’ll walk there by myself. Il futuro anteriore io avr camminato noi avremo camminato tu avrai camminato voi avrete camminato lui, lei, Lei avr camminato essi, Loro avranno camminato Ad esempio: Avrà   camminato per ore. - He must have walked for hours. CONGIUNTIVO/SUBJUNCTIVE Il presente che io cammini che noi camminiamo che tu cammini che voi camminiate che lui, lei, Lei cammini che essi, Loro camminino Ad esempio: Peccato che l’orologio non cammini pià ¹. - It’s a shame that your watch doesn’t work anymore. Il passato io abbia camminato noi abbiamo camminato tu abbia camminato voi abbiate camminato lui, lei, Lei abbia camminato essi, Loro abbiano camminato Ad esempio: Penso che il suo bambino abbia camminato dall’età   di un anno.- I think that his kid walked on his own at one year  old. L’imperfetto io camminassi noi camminassimo tu camminassi voi camminaste lui, lei, Lei camminasse essi, Loro caminassero Ad esempio: Non volevamo che camminassi qua, quindi abbiamo noleggiato un auto. - We didn’t want you to walk, so we rented a car for you. Il trapassato prossimo io avessi camminato noi avessimo camminato tu avessi camminato voi aveste camminato lui, lei, Lei avesse camminato essi, Loro avessero camminato Ad esempio: Sono stanco, mi sento come se avessi camminato tutto il giorno. - I’m tired, I feel like as if I’ve walked all day. CONDIZIONALE/CONDITIONAL Il presente io camminerei noi cammineremmo tu cammineresti voi camminereste lui, lei, Lei camminerebbe essi, Loro camminerebbero Ad esempio: Ci camminerebbe, ma mi ha detto che sta male. - She would walk there, but she told me that she’s sick. Il passato io avrei camminato noi avremmo camminato tu avresti camminato voi avreste camminato lui, lei, Lei avrebbe camminato essi, Loro avrebbero camminato Ad esempio: Avrei camminato ore per vederti ancora. - I would have walked for hours to see you again.

Wednesday, May 6, 2020

The Black Man and Langston Hughes Free Essays

The term identity is defined by Webster’s dictionary as being â€Å"the state or fact of remaining the same one or ones, as under varying aspects or conditions† however in exploring the concept of Identity in black literature, we can find no definite explanation or definition. We can try to accept that it has been rooted in social situations that are generally more discriminatory, such the institution of slavery. In some way shape or form, the average or normal African American is confronted with the question of where do I fit in amongst the white society? The problem with African American Identity has many dimensions, such as community, class, and color. We will write a custom essay sample on The Black Man and Langston Hughes or any similar topic only for you Order Now The reality of the African American is one that is inescapable in America. Color which is inherent in the concept of self, manifest in race consciousness. This is extremely significant because an African American establishes his identity with other individuals, known or unknown, on the basis of a similarity of color and features, that allowing the individual to be included in groups membership, â€Å"the subject of his self identity. After the African Americans began to search for their identity looking through heritage, tradition, and folk traditions. Langston Hughes to me has been nourishing the black sensibility and inspiring it to create Afro American literation and transforming it into a â€Å"literature of struggle. † The poetry of Langston Hughes has the theme of â€Å" I, too sing America† He made extraordinary contributions to American literature and has came to be regarded as a leading voice in the Renaissance of the arts in the 1920’s. Hughes growing up asked the same question to himself of who he was, his lack of identity in society, which put a large impact on his mind and soul and made him a poet of the blacks. Hughes developed a distinct movement of â€Å"negritude† which may be regarded as the soul of the Renaissance. Rising from the consciousness of his skin color and passing through various stages of identification with people and territory of Africa, and finally grounding it in the American Past. Negritude â€Å"in the poetry of Hughes evolves into a definite and enduring concept expressive of definite vision. He Hughes doesn’t suffer from what W. E. B Dubois terms as a double consciousness. â€Å"Two souls, two thoughts, two unreconciled strivings, two warring ideals in one dark body. † Search for identity seems to be a vital aspect in the work of Langston Hughes. The identity of an American black citizen was denied to him and there was a loss of identity which a modern man living in the 20th century experiences. The Black people of America are American, the African and Black Americans are at the same time. Africa which is thought to be homeland for blacks, was dealt with by Langston Hughes, who missed the natural beauty of Africa and dreaded being caged in the mayhem of civilization. He searched his roots back in Africa. Primitivism had already become a fascinating alternative for people for people not interested in the 2nd industrial revolution. It gave new meaning of going back to the roots and ones identity. The poem â€Å"The Negro Speaks of Rivers† is an example of the of the urge and need of the Negro to go back to his own land to find ethnic connections. The poet says: I’ve known rivers: I’ve known rivers ancient as the world and older than the flow of human blood in human veins. In the poems entirety the rivers symbolize the glorious past, which have been flowing since humanities inception. So the African who has known rivers cannot be rootless or without past. Hughes also established a definite identity between the Blacks of America and the continent of Africa which he states in his poem called â€Å"Negro† I am a Negro: Black as the night is black, Black like the depths of my Africa. I’ve been a slave: I’ve been a worker: I’ve been a singer: All the way from Africa to Georgia I carried my sorrow songs. It was not easy to just up and go back to Africa. It became the dreamland for the poet, a country in which he could escape into when he finds life difficult to cope with. The poet to me seemed widely aware of misery, frustration, and isolation which to him is something that other blacks are facing. This epiphany of his leans him to the universal significance and appeal to the poets treatment of black life in America. His retreat into African is not a romantic escape from realities of life, but it provides a point of view to look at the realities of the life of black people in America. To say the blacks were treated horribly by white Americans is an understatement, they were compared to beasts and were treated accordingly. The black man was lynched, maimed and burnt, while the black woman was raped and desecrated. Lynching of the black on the charge of raping a white woman was one of the most commonplace events. Fear to the race and hatred, for the black was a common behavior of the white masses. The treatments to the blacks becomes evident in the following lines of â€Å"I, too sing America† I, too, sing America. I am the darker brother. They send me to eat in the kitchen When company comes, But I laugh, And eat well, And grow strong. Hence the stanza shows that the black worker doesn’t find any place in the heart of the whites. He is sent to the background by the company bosses who are indifferent towards the blacks. The African American feels lonely in the northern city where there are large The Negro feels lonesome in the northern city where there are a large number of people, yet he still feels lost in the Poem â€Å"One† he relates his profound sense of isolation Lonely As a bottle of licker On a table All by itself. The whites don’t permit the political freedom to the blacks. Blacks are deprived of their basic necessities of life. They don’t have a proper place to live in. Their miserable condition is shown in the poem â€Å"Vagabond† Who have nowhere To eat. No place to sleep, The tearless Who cannot Weep. In this the blacks are alien on their own land. The blacks want a chance to eek out a decent living and have equal rights across America. Langston Hughes says â€Å"undemocratic doings take place in the shadow of the world’s greatest democracy† The blacks have no right to participate in the political affairs. Langston Hughes poetry is also preoccupied with the social problems faced by the blacks. Man is called a social animal. Blacks are not given the equal place in the society. The poet shows this inequality in the poem â€Å"Merry Go Round† the social whites have no sympathy even for a young black child. He has to sit in a segregated section. Hughes writes: Colored child at carnival: Where is the Jim Crowe section On this merry-go-round, Mister, cause I want to ride? Down South where I come from White and colored Can’t sit side by side. Thus the merry go round is a metaphor for America. It is a kind of Satire on the American Society which we know as a free Society. A clear picture of the exploitation of the blacks is presented that cultural, social, and psychological space has been denied to them. Hughes never forgetting the images he has seen growing up, he has grown up shell shocked. He can clearly make out the contradiction of principles, for America was a democracy, but for the Negroes, America was fighting for a free and equal world. One where Jim Crow was eradicated, however he understands that the flame of freedom can not be extinguished by lynching and imprisoning blacks. From all this it become evident that Langston Hughes deals with the racial discrimination, lack of identity in the society and lack of freedom for the blacks. His aim and ultimate effect of his poetry is raising awareness and strengthening of the black people in their struggle for freedom in America. He was proud of his Afro-American legacy and tradition. He forcefully projects the theme of identity in his poems. He not only inspires the black to make it to the top but more than that he evokes a vision of a just society. works sited Georgene Seward, Psychotherapy and Culture Conflict (New York: Ronald Press, 1956), p. 129. Arthur A. Schaumburg’s â€Å"The Negro Digs up his Past†, in Alain Locke’s The New Negro, pp. 931-37. Jay Saunders Redding, To Make a poet Black (Washington:McGrath, 1969), p. 3. James A. Emanuel, Langston Hughes (New Haven: College and University Press, 1967), pp. 148-162. W. E. B. DuBois, The Souls of Black Folk (New York: New American Library, 1969), p. 45. Langston Hughes, â€Å"The Negro Speaks of Rivers. † Selected Poems (New York: Alfred A. Knopf, 1979), p. 4. Langston Hughes, â€Å"Negro. † Selected Poems (New York:Alfred A. Knopf, 1979), p. 8. Langston Hughes, â€Å"I, too, Sing America. † Selected Poems (New York: Alfred A. Knopf, 1979), p. 275. Langston Hughes, â€Å"One. † Selected Poems (New York:Alfred A. Knopf, 1979), p. 92. Langston Hughes, â€Å"Vagabonds. † Selected Poems (New York: Alfred A. Knopf, 1979), p. 91. Langston Hughes, â€Å"The Big Sea† The Collected Works of Langston Hughes ( New YorkJoseph Mclauren, 1979) Volume 13 P 165 Langston Hughes, â€Å"Merry-Go-Round. † Selected Poems (NewYork: Alfred A. Knopf, 1979), p. 194. How to cite The Black Man and Langston Hughes, Papers

Tuesday, May 5, 2020

Charles Drew Biography free essay sample

Charles Richard Drew was born on June 3, 1904 in Washington D. C. He was born to a middle- class family. His father, Richard Drew was a carpet layer, and his mother Nora Burrell was a grade school teacher. Drew’s family lived in Foggy Bottom, a neighborhood in D. C. , after relocating from Pompano Beach, Florida, where he attended elementary and junior high. As a child Drew was showed to be quite athletic. He won a variety of medals for swimming, and later even more in other sports such as: football, basketball, and other sports. After graduating from his local high school, Dunbar High, he was awarded the James E.  Walker Memorial. Now with his full scholarship, Drew attended Amherst College in Massachusetts. While there Drew went on to lead the track team as the captain and to the nationals, become the MVP of the baseball team, as well as, the star quarterback in which he went all-American. He also was a national high hurdles champion. Along with his athletics, Drew was also an academic scholar. Not only did he make honor roll every year while attending Amherst, but he was also admitted into Omega Psi Phi, a Greek organization which promoted high grades, scholarships, and athletics. After graduating from Amherst in 1926 with his Bachelor’s degree, Drew was unable to go back to medical school because of financial issues. As he tried ways to gain the money he became a teacher and coach at Morgan University. After two years of working there, he had enough money to put himself through medical school. But, due to America’s strict rules against African Americans going to medical school, Drew was denied access. In 1928, Drew applied and was enrolled at McGill University in Montreal, Canada. While attending McGill, students, scholars, and professors quickly noticed the work ethic and dedication of Drew. After proving himself to be a top student with nonstop hard work, and easily winning a prize in neuroanatomy, Drew was the first African American inducted into the Alpha Omega Alpha, a national medical honor society. Later that year, Drew began experimentation with blood transfusions and blood storage. After five years of studying and research Drew graduated from McGill, second in his class in 1933. Along with the latter, Drew earned both Doctor of Medicine and Master of Surgery degrees. After finishing up with school, he did an internship and residency at the Royal Victoria Hospital. Drew continued to research blood  transfusions, and after about three months came into contact with John Beattie. After working together for some months, they analyzed the problems for completing a blood transfusion and issues with storing blood. After a couple of more months they came to the conclusion that blood could not me stored but plasma could. But, before they could work on it further tragedy struck. Drew’s father, Richard Drew Had pad passed. After the death of his father, Drew returned to the United States. He worked at Howard University and later that year filed for his surgery residency at Freedman’s Hospital in his hometown, Washington D.  C. After marrying and settling down, Drew again went back to graduate school. He received the Rockefeller Fellowship award to Columbia University and was educated at the Presbyterian Hospital. While studying he met John Scudder. Together they made a way to sustain blood plasma. He found out that plasma could be stored longer than regular blood. He also found out that just by adding water to the plasma, that they could make blood whenever they needed it. This was important, especially during the time such as World War II. His research in â€Å"Banked Blood† is what he submitted for his doctrines. In addition to his thesis expanded knowledge of plasma storage, Drew was named the â€Å"Father of Blood Banks. † Also, during WWI Drew was asked to head the â€Å"Blood for Britain† organization after their stored blood quickly dwindled due to spoiling and use. He modernized this by teaching the doctors how to change blood into plasma. He also was the lead helping cause due to him constantly overseeing shipments of lifesaving equipment to the wounded during the war. After, finishing his work with Britain he soon worked on another program; this one would come to be known as Red Cross. This, would not last long though. It seems as though as soon he started the project he forfeited it. It was widely due to the fact that the military demanded segregated blood. After months of countless of arguing and complaining about segregation laws, Drew called a press meeting where he resigned. There he stated, â€Å"I refuse to run a corrupt, racist, and un-American organization. † After resigning from American Red Cross in 1941, Drew started back teaching at Howard University. Not long after he was the first African-American to be admitted into the American Board of Surgeons. He got a job at Freedman’s Hospital and was one of the developers of Howard’s surgery program. In 1943, Drew was also given the Spingarn Medal, which was a life time achievement award. After a decade of accomplishments and higher level jobs Drew died in a car accident in 1950, on April 1. Being that Charles Drew is from my hometown, he means more to me than just some historical figure. He is a prime example of someone who actually made something out of his life from where I was born. His mere historical significance should be enough for anyone who ever said they cannot do something to reconsider. Another thing being we both are athletes but came to college for academics. He showed that when you call yourself a student-athlete, student comes first. Lastly, being that I want to help people, he showed anything is possible. He not only helped people throughout his lifetime, during WWI and the civil rights movements, but people of today too. His actions are still relevant and saving thousands of people every day. Without his work in blood storage and plasma millions of people would not have survived WWII and a lot people would not be alive today. Charles Drew is a hero. In conclusion, Charles Drew revolutionary man and worthy of praise.